Employment
Storyplayer by Revo Video, Founding Designer
March 2023 - Current
Spearheaded the end-to-end design of the Storyplayer product as the sole designer, taking charge of IA, user flow, visual aesthetics, branding, typography, and color choices.
Played a pivotal role in defining the overall product direction, ensuring scalability and a seamless user experience.
Collaborated closely with the product lead, CTO, and marketing lead, translating company goals into actionable design decisions.
Revo Video, Product Designer
January 2023 - Current
Designed and implemented the analytics section for the mobile application, enabling 20,000 consultants to analyze their video performance effectively.
Created success and error screens for the checkout process, resulting in a 20% decrease in abandoned checkouts.
Collaborated with the design team in conducting design sprints to shape the product's future and align with strategic goals.
Worked closely with the development team to ensure accurate implementation of designs according to specifications.
Yugen Apparels, Product Design Intern
April 2020 - February 2021
Increased the company website visitor count by over 67% by redesigning the website to adapt to mobile devices & incorporating a modern aesthetic through 2+ rounds of sketching, wireframing and prototyping.
Improved the website retention rate by 22% by introducing a stronger design hierarchy that simplified the user flow for purchasing a product.
Redesigned the Information Architecture of the website that improved product discoverability by over 55%.
Personal Project
Threads
May 2023 - Ongoing
Currently working on developing a macOS application that will extract Twitter threads and provide the option to save them to iCloud or copy the content to Notion or Craft documents.
The primary objective is to download and store the entire thread content locally, ensuring access to the information even if the original thread is deleted.
Petals.design
March 2023 - Ongoing
Building a comprehensive design system for Figma, React, Framer, and Webflow, intended to be a versatile solution across multiple platforms.
This personal design system will serve as a foundation for all my future projects, streamlining the design process and ensuring consistency across different platforms and tools.
Movies+, Product Designer
November 2021 - January 2022
Initiated a project that that allows movie fans to reserve tickets online, which attracted almost 2,000 users.
Designed a ticket booking user flow with 92% NPS for iOS using Figma through 3+ rounds of user testing, sketching, wireframing and prototyping.
Managed the project using the Agile Development framework to assure efficiency and quality.
Academic Project
InstaNews, Product Designer & iOS Developer
June 2022
Managed two developers while leading the product vision and helping to set product direction.
Streamlined the entire design process using design thinking in order to successfully identify the problem, brainstorm solutions, and create the final product.
Built the entire front-end design of the app, including animations, micro interactions, API integrations, etc with SwiftUI.
Design Skills
UI Design
UX Design
Interaction Design
Wireframing
User Research
Design Systems
Usability Testing
A / B Testing
Development Skills
SwiftUI
React
React Native
HTML, CSS
JavaScript
Design Tools
Figma
Sketch
Adobe XD
Play
InVision
Protopie
Jitter
No-Code Tools
Framer
Webflow
Webstudio
Studio